InkThemes Blog

Category Archives: Traffic Optimisation

5 Signals to Identify Negative SEO Attacks

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Negative SEO is one of the most talked about topics since the launch of Google’s penguin update. After the algorithm update was rolled out, there have been several speculations regarding the inception of negative SEO. Google, who always preached the triumph of good over evil, has somehow accepted that negative SEO is possible but is very rare. But even the slightest possibility for such an evil thing is enough for online marketers and web entrepreneurs to give nightmares. As we are living in an era where getting hit by Panda or penguin or any other algorithmic penalty is haunting, the presence of negative SEO is something we should take into consideration and it is should not be neglected. What really is negative SEO? Negative SEO in layman terms means strategically affecting or completely destroying the rankings/traffic of a site. In other terms, negative SEO includes all the tactics that can degrade a sites rankings and traffic. It is not easy [...]

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Easily Split Long WordPress Posts in Multiple Pages

All bloggers usually come across long blog posts to be published in their blogs. It’s good that you are giving detailed information on topic with your huge blog post. But have you ever thought what impression it makes on your visitors? Don’t make your visitors scared by showing them a long post in a single page, they may end up reading your post just once they scroll through out the length of your post. I have got a better solution for you, just think of splitting your long post into multiple pages. Splitting up your long posts into multiple pages will give you other benefits also, it will increase your PAGE VIEWS and of course it’s a nice idea to decrease BOUNCE RATE. Your visitor will read the short length post on the very first page and then they will navigate to the next page if your blogpost is interesting enough. Let’s move further and know how you can also [...]

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Connect Your WordPress Website With Your Twitter Account- My Twitter

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Many Bloggers keep their followers and readers updated via their tweets. It’s a good practice to tweet all the updates of your website or blog on Twitter. If your readers follow you on Twitter then they will get updates directly in their Twitter accounts. You should also encourage your readers to follow your website on Twitter, it is beneficial for you and your visitors as well. For WordPress users there’s a wonderful plugin named “Xhanch- My Twitter”. This is a powerful plugin with exciting features to connect your website and Twitter account. This is one of the best social WordPress plugin which allows you to show/hide your latest tweets, replies from other members to you, replies from you to other members, direct messages from your Twitter account(s) and re-tweets. Click Here to get latest version of this plugin. The plugin is fully customizable and it has easy to use option panel. Some of the settings from the option panel of [...]

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Track Your Social Media Progress With Social Metrics

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Almost every person who owns a website tracks stats of his/her website. Tracking is needed if you want to know your audience and grow your website more. Social media’s are great source of traffic so why don’t you track your social media traffic. It’s a crucial thing to take your blog higher and know how your site is performing. I have seen many people check their traffic stats daily. I encourage them because by tracking their stats, they will know what actions should be taken next in order to take their blog to next level. So you would be using Google Analytics or any other tracking mechanism in your website. That’s good but when I am talking about social media reputation of your website then I have the solution for tracking social media traffic. Social Metrics offers you a simple WordPress plugin which helps you to analyze social response on your blog. With the help of this plugin you can [...]

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Killer Ways To Build an Email List Online

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Those who know importance of email list will surely love this post. And for people who don’t know what is an email list and how it helps you to grow your business, let me explain all these things. For any online business it is highly recommended and important to build email list. The main advantage of this is you can email your readers and visitors anytime you want and inform them about update in your blog or website. You can sell your products by promoting and advertising it directly in their inbox. Suppose you have written any new blog post. If you email your visitors about it then you will get them soon into your site reading your post. It ensures that visitors keep coming in your blog. It brings thousands of visitors instantly. That’s why every online business needs email list. Those who are new to email marketing I would love to tell you some names of email service [...]

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Common Link Building Mistakes – You Must Avoid

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Everyone wants to build links for their websites. Some hire many SEO experts for their link building need and they do not know if it is going to work or not? SEO persons need to be updated with al the updates of Panda. There is a huge probability that many SEO strategy do not work or they may work against your website. So it is always important to be updated and before hiring any SEO company or SEO person you must check their previous work or you can check their SEO work on their own site itself. Always ask them how much they have SEOed their own site.   Lets start with the topic, So if you want to do link building for your website then you should avoid some common link building mistakes in order to get results better then you expect.   1. Avoid Paid Links (Stop Buying links): Earlier it was very important but after panda 3.4 [...]

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Some Great WordPress Plugins To Drive More Traffic

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Every blogger wants huge traffic to their blog, they their blog posts read and shared by their visitors. I have already mentioned about how to drive traffic to your website. I am writing this post especially for bloggers who use wordpress as their blogging platform. There are several plugins that will help you to boost up your traffic and get quality visitors. These plugins may have some different main purpose but directly or indirectly they help you get more visitors. So here we go: PopUp Domination: PopUp domination is one of the most powerful plugin to increase your subscribers by a huge ratio. It is really good at attracting new visitors by poping up a form when they visit the site for the first time. I recommend this plugin to all who want to build email list so that they can directly reach their customers inbox to notify them for new products releases. To download this plugin click here. Tweet [...]

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Advantage of Videos In Blogs and Websites

Most of the people prefer to watch a video presentation over reading  written content. Videos are great in expressing and explaining more things in less time. One of the great advantage of video is that its search ranking is less competitive that traditional written content. Through your video presentation the visitors would be able to see the person behind your site. They would hear your voice and it makes a good impression on visitors. But remember if your video is long, dull with poor sound quality then it will put negative impact on your site and visitors as well. Before making any video for your blog or website, you must know various crucial things: Know Your Purpose: First of all you must know why do you want to make video for your website or blog? Whether you want to let people know what your website is all about, through your video, you may want to use a video as a [...]

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Build A Stronger Customer Network

This is the most important issue for any business. How to get customers and from where to get? Making your network through social networks like Facebook, twitter etc is a good option but it does not work at all. So what else to do in order to get customers? You must get good content in your website. Even after having good content and product if you are not building a good customer network then you are leaving your money on the table. You need to be attentive and strategic to find your true customers. Here I am writing about some strategies that you must follow to build your customer network. 1. Dig As Much As You Can: Almost everyone has Facebook account. So you can use Facebook to get your customers by creating ads, pages etc. If your customer is savvy then they must be in twitter too. But there are many social networking platform specifically designed for some particular [...]

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Drive Traffic To Your Sites Through Twitter

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Everywhere you would have heard or read that Twitter is so useful in driving traffic to site. Have you ever tried to drive traffic to your site through twitter? If not then it’s the right time to do that. As I have already said in my previous post that “you should never rely on a single tactic for SEO” so you need to try new things and implement them with your creativity. I have seen many bloggers who drive huge traffic to their site through twitter. You can be the next and earn more money through your blog.   You need to spend time on twitter because driving traffic through it does not require only time but it also needs regular activities to be performed on your profile. The main thing is that you can automate all the tasks through some software’s. You can also use these two tools to get your task done: 1.    Tweet Adder: Tweet Adder automates [...]

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6 Easy Tips to Get Quality Backlinks

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In many posts I have mentioned that backlinks always add advantage to your site. It is very important thing for SEO of any site. Most of the people always think how to generate or get backlinks? I am writing this post to explain various ways which will help you generate quality backlinks to your site. What does quality backlink means? The reputation of the website which is pointing to your website decides the quality of the backlinks. Search engines looks at backlinks and accordingly it evaluates popularity of the website and gives it a rank. So let’s start and see how we can generate backlinks:   Press Releases: In order to get high quality backlinks you have to get a press release written and get it distributed to thousands of different news and press sites. If your Press release is well written and is of super quality then it may be picked up by websites like New York Times and [...]

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Remember These 8 Important SEO Steps While Publishing Any Great Blog-Post

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Click “Add New Post/Article” then write some good content and press “Publish”. Most of the new bloggers just do these common steps and think they have published a cool post. But they get disappointed when they do not get traffic and visitors to read their post. Not getting visitors disappoints them and they give up from blogging. Why is it so? Why they do not get visitors and readers? Why people do not share their articles even if they have written it well? The answer is their post is not friendly to search engines. Yes they have just published the content in Internet they never know whether people find their post easily or not? Here I am writing this post to help bloggers who want a successful blogging experience. Here are some SEO tactics that must be kept in mind while publishing your post/article in your blog: 1. Keyword Research: What is the use of keyword research in post publishing? [...]

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10 Tips on How to Successfully Integrate Social Media on Your Blog

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As of this recent era, social media has become one of the most needed tools in promoting a blog. Bloggers used social medial as a way to get high traffic and will enhance their reputation online by having large connections from the virtual audience. Traditional way of building links is not very easy anymore. You need social media that could handle the job in just a small span of time. That is why now most bloggers integrated social media on their blogs. Here are the 10 ways or tips on how you can integrate successfully social media on your blog: Using not only one but numerous social networks. You can find numerous numbers of social media where you can use as you maximize your exposure through online. You can use Twitter, Facebook, LinkedIn and many more to drive traffics. They are the leading sites which can have a large impact on your blog. Make an easy way for visitors to [...]

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8 Highly Used and Effective Tools to Drive Quality Traffic

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You may wonder why your site does not get good quality traffic even your website has good content. It is always been a mysterious question that how to drive good quality traffic to any website within short period of time. First of all I would love to clear that it takes time to get constant and regular traffic however there are tricks that will help you to get more traffic in a limited period of time. If your site is product based then it is very important for you to get high QUALITY traffic. I am writing about some tools that will surely help you to drive good quality traffic to your website. Here is the list of tools which are good enough to fulfill your expectations and give you better results: 1. Google Analytics: Google Analytics is very crucial in driving quality traffic. It helps you to track your websites results and hence you can analyze your site. It [...]

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Top WordPress Plugins to Make Your Site Search Engine Friendly, Social and Faster

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If you own a website then you know it very well the importance of search engine optimization. If peoples find it harder to locate your website on web then it directly indicates your website is of no worth even if it has very good content and product. Always put your efforts to make your website search engine friendly. Fortunately all WordPress bloggers can use few good plugins to get their task done. Usually people prefer to read content which has more numbers of social shares and loading time of website is less. Refer this post to know how you can reduce loading time of your website. However in this post we will learn about various useful plugin’s that will help you make your sites faster and will help you to get more number of shares. Here we go with the list of top plugins: Plugin 1:  WordPress SEO by Yoast: WordPress SEO by Yoast is a cool plugin which offers [...]

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Quick Tips of Getting Constant Traffic to Your WordPress Blog

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Blogging has truly revolutionized the way one experiences the digital age. There is, it seems, no limit to what one can do with the help of blogs. Even the smallest aspect of your daily personal life like recording  journal entries has been given an entirely new dimension. Going on from there, there is a lot of scope of picking up interesting debates and discussions through blogs. You can even start some of these discussions yourself. Moreover, there is nothing as interesting and attractive than that fact that you can even earn some money while blogging. This is, by far, the most path breaking innovation that has entered the blog sphere. The requirements for this are very low. You need not be a scientist who posts revolutionary details about his latest experiment. If you blog well, that is to say, if you blog well enough for people to come read it, you earn good chances of making quick money, by just [...]

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Quick Tips to start your WordPress Blog

Creating a WordPress blog is nothing that you need to be afraid of. There is no elaborate planning required either. However, there are a few things you would need to decide. Since WordPress provides so many choices in terms of theme layout and color, added functionality through Plugins, and custom widget areas, you will be require to make a few key decisions regarding your WordPress Blog those decisions yourself. The following is a quick guide of what to think over before creating your WordPress Blog: •Tip #1  Select Niche Topic: Determine what you would be writing about or the nature of the content that you would be sharing with your readers. This depends mainly on your interest. Topics blogging to the field of politics, poetry, arts, current affairs, or almost anything under the sun can be chosen. You can stick to one theme or you can choose to write about whatever concerns you on a day to day basis. Since [...]

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Tips to Get Comments on Your WordPress Blog

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Do you like your WordPress blog to be the center of interaction from other bloggers? Basically, you can find different blogs where people can learn new things. They have been the modern library of knowledge now. A blog without a reader and commenter is useless. Most of people who are into social media do not plan for their business. But if you can, eventually you can find your business at the brim of success. Using a blog will let people know who you are and what products and services you offer. Making your blog known to virtual world is a very important thing that you should take into action. Comments you get from other people indicate how successfully you introduce your business to them.   Importance of Comments on Your Blog The comments you get in your blog is significant to SEO. They become part of the post and will be analyzed by search engines. The comments give you a [...]

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How to Protect WordPress website from Google Panda Effect

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Google Panda update for Google search algorithm has changed the way the web pages get ranked on search engine result pages. Quality of content has taken precedence over keyword stuffing and posting of irrelevant links. In one go, this has had an immediate impact on the ranks of many websites on search engine result pages. The landscape of search engine optimization and initiatives for achieving a high search page rank have changed tremendously since then. Let’s understand what the update signifies in essence. Things to do 1. Minimize bounce rate The percentages of visitors to your webpage, who do not spend a substantial amount of time on your website or the ones who do not visit any other page on it, constitute the bounce rate for your portal. It is an indicator of poor content quality, slow navigation and irrelevant information. Work towards improvement on these counts to minimize bounce rate and in turn increase your portal’s rank in search [...]

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Tips To Enhance Your Blog Design and Make It More Readable

Are you fed up with your old blog design? Are you searching for a better design that attracts a lot of visitors to read? I am dedicating this post to answer such questions. If your blog design is readable and visitors find it delightful to read your posts then you have created a good environment for them. A pleasant look always captivates reader and visitors but most readers will leave quickly if the text and links are not easy-to-read. I personally find many blogs that are so hard to read and make my eyes hurt. So I don’t read them even if I’m interested in that topic, there are millions of blogs so I just move on to others blog on the same topic. You have only 5 to 10 seconds to catch a potential reader. Increasing readability of your blog directly improves quality of your blog. Here I am sharing some points with you to make your site more [...]

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